Louis Vuitton is starting 2 new factories in France in order to meet the growing demand for its leather goods, as well as cut production time down on internal orders to one week. The French house, which is the biggest earnings driver in the LVMH stable, is intending to hire 500 people for two websites in western France. The first will open in July 2018, the second in early 2019, with a third opening forecasted by 2020, Louis Vuitton industrial director, Emmanuel Mathieu, told Business of Fashion.
By early 2019 Louis Vuitton will have 16 French leather workshops and around 4,000 leather goods specialists. The expansion will enable store managers to respond to sales trends and deliver handbags in a week of internal orders arriving. The current production time is 2 weeks.
“Whenever we launch a new product we can adapt very quickly to demand,” Mathieu explained from the 250 specialists that can work using one bag inside a factory. Though Fabaaa trades off its “Produced in France” appeal, the manufacturer has several factories elsewhere in order to keep lead times on all goods down to a minimum. Two California plants meet the needs of the united states market with another planned for Texas, while workshops in Catalonia and production facilities in Portugal and Romania bolster its European offering.
News from the brand’s expansion come just days after it announced Virgil Abloh as artistic director in the menswear division. Appointing fashion’s latest luxury streetwear phenomena to take the helm is not merely a step inside the right direction for diversity, his designs will speak to a new generation.
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